Our Vision
Our Vision
At CBL Bakeries, we firmly believe in the values of accountability, responsibility and customer value. Our steadfast commitment to quality is paired with a deep respect for our team members, customers, and the environment. By embracing creativity, innovation, and ingenuity, we consistently deliver exceptional products.
The CBL Values
Our values are central to our dedication as partners to our customers and each other. They motivate our team to excel in our daily activities and shape the experiences we offer to our customers.
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Accountability
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Responsibility
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Quality
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Respect
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Commitment
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Creativity
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Ingenuity
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Innovation
Our Leadership
We are a company that places people at the heart of everything we do. As we advance and embrace innovation, we remain dedicated to the core values that guide us, consistently prioritizing our customers and team members.
From
Our Table,
To Yours.
Our Leadership
Brad Turner
CEO
Offers executive leadership and management for all facets of CBL Bakeries, bringing over 25 years of expertise in corporate management, strategic leadership, and financial oversight in both private and public sectors. Known for a successful history of enhancing sales growth and profitability.
Iman Faidoul
Operations Manager
Iman is an accomplished expert with eight years of experience in the food industry and holds a master's degree in process engineering. She is highly motivated and committed to advancing food safety, streamlining processes, and fostering collaboration. With a proven track record in overseeing food manufacturing operations, ensuring adherence to regulations, and spearheading continuous improvement efforts, she has consistently achieved success.
Reid Wolton
Business Development
& Sales Director
With over a decade of experience on the Wholesale team, Reid oversees Canadian customers, sales initiatives and opportunities identified by our US sales team.
Chris Helgason
Senior Director of Operations
With 32 years of food manufacturing experience and 17 years in plant management, showcasing a proven ability to lead cross-functional
commercial baking teams in engineering, manufacturing, and logistics. Skilled in surpassing daily production goals and revenue objectives, implementing cost-efficient maintenance strategies, and ensuring top-notch quality and customer satisfaction.
Mansha Gupta
Food Safety & Quality
Assurance Manager
Mansha brings a wealth of knowledge and experience to the CBL Operations Department. She possesses a Master of Science degree in Biochemistry and has achieved HACCP Level 3 Certification. Additionally, she holds both Certified Auditor and Lead Auditor credentials. Her primary responsibility is to offer proactive leadership and guidance in Food Safety and Quality Assurance within the company.
CBL US Sales Team
Sheila Lewis (Arizona) and
Vince Ueberroth (South Carolina)
These representatives are specialists in sales development, focusing on the Western and Eastern US regions, respectively. Their demonstrated expertise in wholesale food business development makes them invaluable in assisting CBL's success in the US market.
Andrea Haase
Director of Product, Purchasing, Planning and Logistics
Andrea brings over 20 years of experience across various sectors of CBL, having led our wholesale operations for more than a decade. She currently manages purchasing and logistics and plays a crucial role in product development and quality control.
Jonathan Kabongo
Health and Safety Manager
Jonathan has been a part of CBL since 2022, serving in multiple roles throughout the company. He brings extensive knowledge to our operations department as Health and Safety Manager. His primary responsibility involves implementing all health and safety strategies and policies.